5 Amazing Facts About Eastpak
Indeed the brand Eastpak hides secrets about their popular products... And nobody knows it!
You will no longer look at your Eastpak bag the same way after this topic!
Let's not waste any more time, here are the 5 amazing facts about Eastpak!
1 - Eastpak bags are designed for the US Army
The former name of Eastpak (Eastern Canvas Product) was born in 1952 by Monte Goldman producing sea bags for the Pentagon. As soon as the GIs (names given to American soldiers) returned from Vietnam, young students took advantage of the surplus and then recovered models from the US army. Eastpak became known as "Eastpak" in 1976 for the consumer market.
2 - Eastpak has fun with color choices worldwide!
Eastpak releases at least 2 collections per year with a series of colors and sometimes funny and whimsical models. This rhythm of releasing new products has become a ritual associated with the brand. It can be said that this brand does not get bored when creating its products!
3 - France was the first country to import Eastpak bags. "Proud of my country"
The Frenchman Kostia Belkin was seduced in 1983 by the look and practical aspect of the brand and became the exclusive world importer of this giant. Today we represent 90% of the activity of this company!
4 - Eastpak's crazy ads
The brand likes to cultivate a nonconformist and somewhat rebellious image through always original advertising campaigns. In the same vein, Eastpak multiplies partnerships with extreme sports competitions, such as with the Fise, the International Festival of Extreme Sports.
5 - Back to the future with Marty McFly!
Among them are a whole clique of rockers: the former guitarist of Guns N Roses Slash, the singer and bassist Lemmy Kilmister and Ozzy Osbourne. Eastpak also called on the group Daft Punk and the former half of Nick Ta Mère, Kool Shen. In a different genre, in the movie Back to the Future Marty McFly wears the famous model Padded Returnity.
Want a bag like Marty McFly?
Here it is!